Latino Founder Research & Data

L'attitude Ventures

L'ATTITUDE Ventures directly addresses a troubling economic cost to our country: the underfunding of Latino entrepreneurs.

The Economic Impact

The US Latino is the present, future, and New Mainstream Economy.

• $0.0 TRILLION ECONOMY
• 0.0x FASTER GROWTH THAN THE OVERALL U.S. ECONOMY
• 0% OF ALL U.S. GDP GROWTH
• 0% OF U.S. REAL INCOME GROWTH
• 0% OF NET NEW BUSINESSES
• 0% OF U.S. POPULATION GROWTH
• 0% OF NET NEW LABOR FORCE ENTRANTS
• 0x FASTER GROWTH THAN THE REST OF THE U.S. POPULATION

Key Statistics

• Despite being one in every four new entrepreneurs, 72% of Latino entrepreneurs face funding shortfalls, 70% rely on personal savings, and only 1.8% are venture-backed.
• An additional $1.84 trillion would be added to the US economy if the average revenues of Latino-owned firms matched non-Latino-owned firms.
• The number of Latino business owners grew 34% over the last decade, compared to 1% for all business owners in the US.
• Achieving higher education 2.6x faster than non-Latinos, this young cohort will continue to produce skilled entrepreneurs.

Conclusion

The underfunding of Latinos is leaving growth on the table. Investing in this cohort is critical for US economic growth, and will have a positive impact in our communities, by accelerating job creation, decreasing income inequality, increasing educational attainment, and creating multigenerational wealth for all Americans.